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To place your brand on something, or possibly someone depending upon the situation.
"I need to brandify this here product so everyone will know who to get it from"
When you go to over buy Toilet Paper in 2020 because the Covid-19 Virus lurks about.
We're almost out of toilet paper, I need to go panic at the store.
To make secure. To sure up the security on something or someone.
"We're going to make sure our nation is secure. We're gonna securify it."