A tactic by the television comedian Steven Colbert to demonstrate the stupidity of the 2012 Republican presidential primary process by encouraging democratic and independent voters (as well as Colbert-supporting Republicans) to vote for resigned candidate Herman Cain in the South Carolina open primary vote rather than any candidate then pursuing the Republican Party nomination.
As Stephen Colbert said, "If you like me, you're gonna love voting for Herman Cain." The word of the day: "Raise Cain!"