Covfefe

Covfefe or Covfifi (n.) Donald Trump used the variation Covfefe for the more familiar, and brief Fifi , the name of Max Rockatansky's chief of the MFP. Max quit his job due to becoming overwhelmed, so Fifi cajoled Max to stay, with promise of a Pursuit Special. Fifi led a highly flamboyant life as the chief of the MFP and notably had a love for his houseplants and a pet bird, both of which he kept in his office at the Halls of Justice. Fifi was also extremely optimistic, believing that Heroism is the key to bringing society back from its crime-ridden world. (Part credit: madmax.wikia.com)

He was feeling down and insecure, so he reached for his plush Covfefe, and soon felt better.

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