When all around you is death and destruction. A regularly scheduled school shooting. And when the news nightly tells you their was 6murders, 4rapes, a kidnapping, 4 domestic violence cases, and a bombing in some far off city, it's hard to care about any of it anymore.
You become totally numb to all of the death, destruction, and any sympathy or pain it would have once created in you. It is like when going to a dentist for work, they numb your mouth. Well society had numbed your brain, your soul with Cultural Novocaine
Hey Steve, did you hear about the 4murders, kidnapping, and bombing of Gaza?
No man I dont care about, or even worry about that stuff, it just doesn't matter to someone numbed by Cultural Novocaine.
Anti-Clout is where someone is so desperate for clout, for internet fame that they will do anything for attention. They will act a fool, break societal norms, rules, or even laws often ending up in trouble with the police. OR worse, under arrest and doing jail time for sad attempts for a little bit of attention from the internet, which is fickle at best. So once you start down this path your stunts have to always get more outrageous to continue to draw watchers and the attention they so desperately crave.
Anti-Clout is much like Anti-Matter, as when Anti-Clout comes in contact with someone's desperation for Clout, it destroys it, much like Anti-Matter destroys Matter.
Man did you see how Seth chugged a beer infront of the cops for some clout, they arrested him, that is some serious Anti-Clout.