An alteration to "Bing chilling" from 2 other memes with one being a Chinese promotion for a ice cream brand which stared the wrestler John Cena and is a meme about the way he pronounces the word "ice-cream" in mandarin å°æ·æ· (bÄ«ng qà lÃn) which is altered by the American audience to Bing Chilling. It is also an altered meme of the "my new character" being "Just a chill guy." The alteration to Bing Chilling is because Ding Liren (a Chinese grand master at chess) is a combination of the 2 memes from Ding Liren being shown lounging during the 2024 world chess championship making the audience joke about how chill he is and the fact that Bing and Ding coincidentally rhymes.
Ding Chilling
ding is just a chill guy.