yam time

“Yam time” is an artful expression of pure power. Originated by Hoopology to demonstrate the power of a basketball dunk in words, it has been adapted by Austin Rowing Club’s Under 17 Eight to be said by the coxswain to encourage the boat’s rowers to move at a faster pace during the final portion of a race.

“DO YOU KNOW WHAT TIME IT IS?? ITS YAM TIME!!” -Claire, ARC Coxswain during the final 250m of the 2024 USRowing Central Youth Championships