The word bruh is to be used in two scenarios:
1. When somebody says something incredibly stupid
Example:
Friend: What's Obama's last name
Me: Bruh
2. When somebody gets roasted or messes up
Example:
Me: Did you guys see what Joe did?
Friend: Who is Joe
Me: Joe Mama
Everyone: Bruh
Friend: Who's Joe Moma
Everyone: BRUH
The term 'bruh' originates from the San Francisco Bay Area from the early 2010's
It derives from the word brother but has absolutely no correlation to it.
Me: Did you guys see what Joe did?
Friend: Who is Joe
Me: Joe Mama
Everyone: Bruh
Friend: Who's Joe Moma
Everyone: BRUH