Another name for the iGeneration as demonstrated by the recent and rampant proliferation of selfies, not to mention the 2014 appearance of a TV show of the same name.
The selfie generation is more likely to get a ticket for texting than previous generations.
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to rapidly expand a franchise globally, often pushing the local competitors out of business in the process.
KFC, McDonalds, and 7 Eleven have already starbucked their way across Asia, and will probably starbuck completely around the world very soon.
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