The act of filling a woman's vagina with some sort of alcoholic beverage i.e. beer, sailor jerry's, cider, etc. and the lifting her above your head (causing the liquid to pour into your mouth) and screaming at the top of your lungs some sort of intimidating battle cry.
In Vegas it cost 10$ for a BJ, 15$ for a ZJ...if you have to ask how much for a Vikings Cup ...you cant afford it...