churn

The word of mouth crap that bubbles up in professional environments, some of which can be quite valuable, after sifted through, though typically ridiculed and scoffed at by everyone for its uncertainty.

Example of some churn: "Well, I have not talked to Rick, but Julie asked him when you were coming on board, and he said he would hire you as soon as we were sure that the new CEO will mean bringing in the business we expect."

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