An overrated self-help movement started by frustrated 30 year old virgins turned amateur con-men that attempts to systematically change meek nerds into false-confident assholes.
"Why is that guy who usually wears videogame t-shirts and unkempt hygiene suddenly wearing douchey sunglasses indoors with a bad haircut and trying to insult every girl in here?"
"Oh him? He read a PUA book"
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