Brand washing

Brand washing occurs when a company gets involved in something "positive" just to be perceived as a good entity di per se.

"Their commitment with the Red Cross is pure brand washing"
"They're supporting the Green Peace summit as a brand wash"

kroger branded

When one settles for the generic instead of the genuine article. Used primarily when a guy goes for an easy girl.

i.e. " Matt totally Kroger branded that deal when he started dating her"

" Dude, don't kroger brand that, shes got bigger arms than you do!"

Brand Punishment

Punishing someone, usually a teenager, by depriving them of brand name items and buying generic or store brand items instead.

My Mom bought me 'Juicy Magic' instead of 'Juicy Juice' and 'chocolate cremes' instead of Oreo's because I have been such an ass to her. She is such a bitch with her brand punishment.

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brand loyalty

Extent of the faithfulness of "consumers" to a particular "brand" {aka name} , expressed through their repeat "purchases" {aka sexual encounters}, irrespective of the marketing pressure generated by the competing brands {aka other names}

Simple terms: sleeping with mutliple people of the same name

Whatever... it isn't cheating, they have the same name- its brand loyalty!

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Bro-brand

A tattoo on the lower back of a male.

First used by Artin Aghamalian

"Dude... that guy has a tramp stamp!" - Guy 1
"No, Dude. That is a bro-brand." - Artin

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Petrus brand

Drug delarr

Guy- who is petrus brand

Her- local drug delarr

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brand journalist

An individual who explains and promotes a company's brand through their writing. This can include a blog, book, website, press releases, or internal communication. This person will explain the culture, vision and values of a company. They don't create these things but do share them through writing.

Trader Joe's has great brand journalist who write for the Fearless Flyer

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