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When a person reads a YouTube video title and gets convinced at first that it’s about the channel poster’s departure, only to watch the video and it’s about something else.
This was coined after Matpat leaving Game Theory, and causing some other YouTubers to leave too.
YouTube Title: The Future of the Channel…
Comment below video: Holy shit, I thought you were leaving for a second.
Reply: No, that’s just the Matpat effect calling to you.
A crappy indie horror game (or any other type of game) who's selling point is the "lore" just so MatPat (Game Theory) can analyze the lore, giving undeserved publicity to said game.
Examples of MatPat Bait:
Poppy Playtime
Merge Mansion
Andy's Apple Farm
Garten of BanBan
Hello Neighbor
A good PNGtuber who makes good theories since 2011, he also owns 4 channels
Fatherless child: What png tuber do you like? mine is meowshit
chad fnaf lore lover: MatPat.