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The use of social media, email, sms and digital media for marketing and branding.
"We need to be targeted in our marketing efforts by employing digital branding to focus on digital media for improved profits." -small business owner
an acid attack.
Other Forms: The Jo Brand, Jo Branded
brought to you by Jo Brand, a British "comedian"
Quote: “Certain unpleasant characters are being thrown to the fore, and they’re very, very easy to hate, and I’m kind of thinking, why bother with a milkshake when you could get some battery acid?
That’s just me, sorry, I’m not gonna do it, it’s purely a fantasy, but I think milk shakes are pathetic, I honestly do. Sorry.”
"Damn, did you hear what happened to Bobby?"
"No, what happened"
" He got a Jo Branding"
"Damn"
A brand storytelling is a person who uses emotional narratives to do nothing.
“Oh, brand storyteller? Nice so what’s it about?”
- You see this bar?
- Yes
- Do you want a drink?
A line used in Lupe Fiasco's song "The Show Goes On" meaning that he's a trusted source and that they won't be ripped off.
The new skate shop downtown is 'a brand that the fans trust'.
Lupe's new music is 'a brand that the fans trust'.
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When a company/brand does something to make itself look bad, thereby soiling its image. So named for the popular 80's band Devo, or de-evolution.
"That companies association with Wal-Mart caused some serious brand-devo."
a type of product manufactured by a particular company under a particular name