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Focusing so much on advertising for a single piece of media (video game, movie, tv show, public event) that you become blinded to how bad the content actually is, and go out of your way to defend the content from criticism for no reason.
Comparable to Tunnel-vision
People have some serious hype-vision over fallout76, so many people defend it for no reason when it first came out it was total crap.
An individual's personal excitement about a object or an event that others can join in on and enhance the fun for all invole
:your gonna show Casper?why?
;Hell yeah I'm showing Casper my unicorn! Cuz he will jump in on my hype wagon with me.
Happiness that isn't contained to a single person but that can be joined in on and shared between multiple people
Why you wish Casper was here? Because he would jump on my hype wagon with me.
When someone gets hyped up for something, only to ditch it when that something actually comes out.
Person A: OMG, I'm so excited for Super Platformer 9!
*Three weeks later...*
Person B: Hey, Super Platformer 9 came out today!
Person A: I'm not interested.
Person B: Really? You've been telling us about it over the past few weeks, only to do a hype abandon the day it releases?
Taking advantage of fan girls by mentioning gay in a title or thumbnail. Monopolizing on the gay community for click bait
There's so much homo hype on YouTube, straight boys be saying "Am I gay?" in their titles
what you listen when u would like to listen to sum smooth country but need to get hype up. sum good jams for this is sandy back allies, bitches in the boots, ripped jeans in New York, scruffy blunt
friend:man I want some country
friend 2:noo I want sum ting lit
me: what y'all need is some country rap hype beast
Also: Hype Casting
When an influencer, actor, or actress is cast in a role regardless of whether or not they're right for the role instead based on their trending status.
i.e. Pedro Pascal, Timothy Chalamet, and Zendaya were cast in the majority of blockbuster films in the early 2020s based on their ability to attract audiences and box office revenue regardless of their suitability for the role, or in some instances their talent.
Unlike Type Casting where an actor is reliably cast in a particular role.
i.e. the Action Hero is played by Jason Statham, regardless of the film
I wish they would put more effort into casting now a days it seems they just want to put the most Instagram, and Tiktok famous people in movies man, it sucks. Hype Casting totally ruins movies, cast people who can actually act!