4:20 am is a movement promoting "getting healthy, not high" by using cannabis seeds and fibers for health benefits instead of psychoactive effects.
Tyson: Jackie, 4:20 A.M. is all about getting healthy, not high! As you enjoy this high-protein hemp seed bar, did you know that hemp seeds have the highest protein content per 100 grams of any seed, with 31 grams of protein? Only pumpkin seeds come close, with 30 grams!