A term used to express one's exasperation in response to a bad hairstyling video.
Typically always something that the hair god, Brad Mondo, has warned humanity against, but was done regardless and more often than not resulting in disaster.
I.e. bleaching roots of your hair first, or using colour to lift colour.
HAIR COLOUR DOES NOT LIFT HAIR COLOUR, PEOPLE.
Ugh, can't believe the stylist in this video bleached that poor girl's roots first. Brad Mondo would NEVER.