The name Bubblegum Prince means 'pop prince' and derives from the dainty title 'King of Pop' branded to Michael Jackson during his outstanding career in pop culture. The first artist to ever use the name Bubblegum Prince as a mark in commerce can be found on YouTube by searching 'Bubblegum Prince - Finer Than Madonna'.
He's just like Michael Jackson singin' all the time. He's the 'Bubblegum Prince'.