Faithful to the bay

is the motto of the San Francisco 49ers and it has a campaign with the niner fans following this season's 75th anniversary

of the team, it only happens during game day and year rounds and the team has its own emoji #FTTB with the 49ers logo included on it

"Faithful to The Bay is more than a motto for the 49ers". it's a unifying idea for the Faithful throughout the world.