A Generation over 60 years old who are vital to themselves, others and society.
The Gen V generation is a buying force, marketers cannot ignore.
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People born from 1995-2005. They made their own generation because Gen Z tried to cancel Eminem.
Mom: what’s this I hear about you saying you’re Gen. V?
Me: I was born in 1997. Gen Z tried to cancel M&M and that was the last straw. It’s not just a phase mom.