Hype lord - Hypelord

A hypelord has a Goth / Zumiez style along with multiple piercings, usually people who spend most of their time on Dead by Daylight or DayZ.

Hypelords spend their time yearning for online attention (clout).

Tommy: "Have you seen Meredy? Why has he suddenly started smoking so much weed and starting problems with people?"

Mia: "Yeah, he's such a pussy, almost like a hypelord."

Definition: Hype lord - Hypelord: an internet E-boy desperate for attention