The movement of being happy and proud of your natural skin color while using precautions against the sun and without using tanning or bleaching agents.
Shannon: I love Valentino's new orange tan, I want it too!
Sam: No way, Pale Is The New Tan!
Shannon: uhhhhhh....
Sam: PITNT (Pale Is The New Tan)
Shannon: uhhhhhh....no
90👍 6👎