(ΣΒΡ, also SigRho) is a national, collegiate, multicultural, Greek-lettered fraternity. On August 16, 1996, Sigma Beta Rho was founded at the University of Pennsylvania in Philadelphia. It has since re-aligned its ideals to promote diversity within its membership and encourage cultural awareness on over 40 college campuses across the United States.
Damn those Sigma Beta Rho cobras can stroll!
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Rho Beta (PB) which stands for "pound box."
"Would you like to come to our party? Its a fundraiser for the Rho Beta Society, so its for a good cause."