The act of rapidly puffing on a cigar to:
a) Ensure an even distribution of burning tobacco at the tip
b) To fill the immediate vicinity with an obnoxious cloud of smoke, thereby notifying those around you that you're a very important man, smoking a very important smoke
Nick: I like the look of smoking a cigar, but how can I be certain that those around me notice I'm an inconsiderate douchebag?
Andy: Smokin' Tires, it's the only way.