A concept existing within the used car market on the basis that online ads for BMWs priced at or below fair market value are actually fake ads and the specific car detailed within each individual ad cannot be bought or even viewed.
“I replied to 11 different ads for a BMW E39, but the only ones who responded are the ones who are asking way too much. I feel like I may be a victim of The Used BMW Conspiracy”
“Why would you want an E39 when my buddy could hook you up with a sweet lease on a 330i?”