An expression used as an exclamation, like when something is good or bad. Used by me and m8z taking th piss out of chavs and sometimes used by chavs. Im not sure if its used outside London.
(blad is another word for blud)
"You are such a nob, blad cheese"
"Oh my dayyyzzzz dat burberry cap is sexy blad cheese!"
Person a "Omg, Ayeesha is such a ho!"
Person b " Blad cheese, You got dat right Sharde!"
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