Where you are when the majority of your funds go directly towards merchandise and/or towards events for Japanese idols or idol anime. Such anime including but not limited to Love Live! School Idol Project, Love Live! Sunshine!!, The iDOLM@STER, iDOLM@STER: Cinderella Girls, AKB0048, Macross Delta, Aikatsu, etc.
Also applicable when describing your love for idols.
"I'm really stuck in idol hell now; I bought up all of their Mari Ohara (AKA Best Girl) merchandise."
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LoveLive! School idol project, The iDOLM@STER, Aikatsu!, AKB0048, and other related media.
I bought a Honoka phone case today. I'm totally stuck in idol hell.
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The deepest part of hell. Run. Run away.
Ruby gripped me into her hands. She ei ei ohed me into idol hell.
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