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A phrase created by a popular Russian American Rapper, Meteorita Kostrelli, which means "This is Cool." Known for mixing both languages in her lyrics, This is Kruto became an ultimate international phrase which you can often see on shirts, hats, and bags. In 2012, the phrase became a brand that is often worn by international celebrities and athletes.
When you see a nice car/bag/or something cool you say THIS IS KRUTO!!!
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