Shun fact refers to well-documented facts based on established research, statistics, or journalism that are often overlooked or ignored in public discourse. These facts can provide new insights and understanding on a broader, more comprehensive level, without jumping to conclusions.
The aim for shun facts is to inspire people to be curious and aware of questions such as "How did we end up here?" without claiming an absolute truth.
Often, shun facts make more sense than the narrative, as if they are the missing links, but adding newer facts without necessarily disproving the original narrative.
A collection of shun facts may even strengthen established facts, leveling up the main public conversation when overwhelming evidence from multiple sources and experts points to verifiable facts that seems to be consistently omitted from this very discourse or the algorithms feeding us.
** There is a link between green urban spaces and mental health, but city planning isn’t based on shunfacts like this: you listing statistics and research stating the connection that people feel calmer and more connected in nature, ADHD symptoms decrease in nature, tests showing how more people thrive when there are birds and flowers in the hood, also referring to columnists stating it in social media and health care magazines, finally adding a proper news story where the mayor claims "there are insufficient funds for frivolities such as flower parks in the city, as all available resources are required for infrastructure projects and, of course, the absolutely essential swimming pool in the town hall basement."
** The books of Yuval Harari (Sapiens, Homo Deus, and others) and Naomi Klein (No Logo, The Shock Doctrine, and others) are based on large amounts of shun facts.
** Dr. Gabor Maté (The Myth of Normal) puts shun facts into a more resonant context than the established narrative about the decline in mental health in the Western world.
** Clarissa Pinkola Estés (Women Who Run With the Wolves) also uses shun facts from psychology and fairy tales to explain feminine and masculine archetypes that are suppressed in modern societies.