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The Saturday after Black Friday. This is the day when business' realize that they are screwed and start thinking about Chapter 13. They tried opening on Thanksgiving offering ridiculous discounts only to find out that it is costing them more in protests, petitions, and lawsuits then the profits they made for the day. Black Friday wasn't any better as most of the shoppers that came in were just looking at the items that they wanted to buy online cheaper then any Black Friday deal would have got them.
Joe: Hey did you go shopping on Black Friday or Small Business Saturday?
Dave: Nah man, I'm doing mine on Cyber Monday
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the Saturday between Black Friday and Cyber Monday
Happy small-business Saturday everyone
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If you support a business at all, you support it enough, you don't have to spend money at a small business once a week to prove that you're a good enough citizen to some entity that doesn't really give a fuck about you, the business, or whether you're a good enough citizen (the same entity that created Small Business Saturday).
Small Business Saturday is a way to control people's spending habits, nothing more and nothing less.
Having a small business saturday is like having a gym saturday. It's your body, it's your business what you do with your body, how you treat it, and so on, but pretending that you are dedicated to something like that because everybody's doing it is pretentious, fair-weather bullshit. Some of us have treated our bodies like amusement parks before, and still don't call ourselves or other things something they're not. Call it what it really is.
Small business Saturday is for people who don't really give a fuck about the business 6 days a week.
The exact same groups of people that had small businesses shut down forever are the kinds of people that came up with small business Saturday.
Small business Saturday will never undo what is done to a business when it is forced to shut down for weeks or months at a time.