Announcing that oneself is "humble" actually makes him/ her/ them less humble. The more that one self-proclaims "humility," the less humble that person is in reality. This is the essence of a "humble person," which is represented mathematically as follows:
Level of humble = 1 - self-proclaimed humble level
Mike: *calls himself "humblemike"*
Mike's friends: "Mike clearly isn't that humble. According to the humble scale, I think his humble level just dropped to 3%"