a cleverly diguised word enables you to cuss some bretherin whom you are vexed with without them realising. Apple pie meaning pie --> sigh --> sii --> simple = dopey, ditzy, not really capable of going into deep conversations in because they get lost in their own thoughts etc...
e.g ::
barney ~ oii, blad mind the-
{some bretherin falls down stairs}
barney ~ (mutters) fucking apple pie ...
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