brand whore

Someone who buys and prominantly displays name brand products (or products that feature large corporate logos) under the belief that such loyalty to a label or corporation is a chachet and brings prestige to their otherwise lack of taste, regardless of the actual quality or value of the products.

See also label whore, brand slave

That kid is wearing a Nike jacket, Nike shorts and Nike shoes -- do you think Nike is paying this brand whore to wear all of their apparel?

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non-issue

A minor current event or frivolous argument that is given publicity by both the media and the public without merit, during which vital issues get ignored.

Famous non-issues are:
- Controversy over an overtly religious film directed by a pompous Hollywood actor.
- The inclusion of the words "under God" in the Pledge of Allegiance
- Gay marriage/civil unions

Claim that Spongebob SquarePants is furthering a homosexual agenda a is a non-issue and should not be given any further publicity.

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