An innovative monetization scheme (think skinner box) where you create a digital trading platform to sell digital currency to people in such a way that the person who creates the box, will never lose money. Buy-in fees, buy-out fees, and transactional fees. The only way a user can avoid losing money, is from a third party buying-in.
(Creator never pay more than what they "earned.") He who creates the box controls the flow of money into the system, regulate the flow of money out of the system, control the exchange value of their own proprietary currency, controls the algorithms that change the value of said currency, and the fees between each user to user trade.
A strange cross between pyramid scheme and multilevel marketing, only avoiding those definitions by technicalities.
"Dude remember Earth2? Technically not a scam, but lets be honest, it is one, as it even runs on the Isaac Box monetization scheme." -Josh Strife Hayes