To receive a boost in ratings, sales or moral standing as a result of someone publicly being a cock to you.
Person A: Did you see Conan ripping on Zucker last night?
Person B: Yeahâhilarious! And I never even watched his show before this week.
Person A: Haâ turns out Leno being a diva totally backfired, and now Conan's been Taylor Swifted.
205👍 70👎