Wing$

"Wings" also Stylized as "Wing$" is a Song from Macklemore & Ryan Lewis, Also a Single from their Grammy Winning Album "The Heist".

In the Song, He's telling the story. It starts off with him as a kid; he bought the Nike shoes to be cool and to look cool, not for basketball. It's all about conspicuous consumption - that is to buy things to show off to people. The shoes were a symbol of status.

However, later on he starts to realize that he only bought them because of others. It wasn't because he loved them......it was because the market and the consumers convinced him to buy them to look "cool." Nike is making millions off of expensive shoes by making them a status symbol when really, you can't judge a person by their shoes. But in the end, all they really are is "just another pair of shoes."

The song "Wing$" is about the pursuit of identity through the means of consumerism. The attempt is to dissect our infatuation and attachment to logos, labels, brands and the fleeting happiness that is intrinsically linked to the almighty power of the purchase. The subject I use in the song is shoes, but its aim is to paint a broader picture of being a consumer and tracing the lineage back to my first memory of retail infused desire.

- Macklemore