The Timo Effect

Having the urge to purchase games with the false belief of that they'll enjoy it once they play it. Just to realize their mistake and how much regret they'll hold for the few weeks, just to repeat that same mistake again.

Man 1: "I really like the game that you're playing, I might buy it so we can play."
Man 2: "But I've never really seen you play this type of genre??"
Man1: "Yeah, but this one looks different, I'm sure I'll love it."
*Man 1 plays the game once, and never plays it ever again*
Man 2: "You're going through the Timo Effect."

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