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The satirical term mocking the annoying cold caller telesales people and companies involved who outsource western based companies call centres to India as a money saving practice.
These call centres will often ring you up uninvited and attempt to sell you a product, such as an internet service even though they don't have a firm grasp of the English language.
The phrase can also be attributed to the UK television show Fonejacker, who impersonates such a person as a prank caller.
Ring ring...
"Hello, I'm calling to see if you would be interested in switching your internet service providings from your current providings to a new providings?"
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