Abbreviation of "trademark".
1) Taken literally, the US Patent and Trademark Office defines it as "a word, phrase, symbol, and/or design that identifies and distinguishes the source of the goods of one party from those of others."
2) Sometimes satirically added to the end of a word or phrase, to characterize it as overused, a loaded statement, disingenuous or pretentious.
"When will the patch to this newly released video game be ready?"
"soon (tm)"
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