An approach to news reporting in which factual and empirical information is placed on equal ground to conspiracy theories and misinformation attempting to refute them. Often endorsed by legacy media organizations to farm clicks and comments with the often absurd nature of the both-sidesing taking place.
I'm done watching/listening to that news network. They keep both-sidesing their reporting on crimes against humanity and frankly I'm sick of it.
The process of repeating multiple conspiracy theories, untruths, misinformation, and outright lies on a specific topic in short succession in order to "grow" a sense of fear and uncertainty in an unwitting target about the specific topic. Often used to promote a larger narrative to guide an unwitting target's opinion in a direction that would benefit the doomgrower.
Jack: "Have you read that article by the Sensationalist Group about the "Top Risks" predictions for 2024 in which they presuppose various mundane and routine aspects of everyday life will create a year of grave concern?"
Jane: "No, I don't read stuff written by doomsayers, and I am certainly not going to go through an entire article that is doing nothing but doomgrowing."