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click bait

A title or preview for a website, video, or other form of media that is misleading. It either doesn't have anything to do with the media or is providing false information.

An example of click bait is a title that says "Make hundreds of dollars easy!" but then links to an article promoting a window washing company. Or, a video title like "New gameplay of GAME!" with no actual gameplay in the video.

In a Sentence:
The website said that this article would tell me how to make a lot of money but it was just promoting a company, such a clickbait title.

by TheTurtleDuckMan May 28, 2016

22👍 3👎