rube- uneducated person usually from the country syn. hick, country bumpkin
ion -suffix meaning the process of
rube-ification refers to the uneducated and ignorant electorate revolutionizing American politics by among other things tolerating if not championing racism, sexism, homophobia, misogyny, fear, and hatred in the name of nationalism. A rubifier needs not fact checking, truth, science, or integrity to support whatever cause or complaint they are making.
The results of 2016 presidential election is dramatic evidence of the rube-ification of the United States.