Whole Foods Effect

When a Whole Foods grocery store moves into an urban neighborhood, catalyzing economic development and gentrification. Often, this means middle-class, “hipster” young adults moving in, pushing up rents and pushing out long-time residents.

Shana: “Since when have the rents in this neighborhood been so expensive? Who are all these artsy, vegetable-loving yuppies hanging around?”

Sean: “Well, you can blame it on the new Whole Foods store that opened last year - it’s the Whole Foods Effect. "

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