Job security for middle management.
Middle Manager A: "Hey, check out that new entry-level guy. He was so hot for our corporate culture, I ended up hiring him for about $10,000 less than he deserved."
Middle Manager B: "Hahahahaha!"
Middle Manager A: "Yeah... best part is, whenever he starts getting pissy I make up some bullshit about web 2.0 or dot coms or whatever and he falls right back in line."
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