Abercrombie and Fitch

A clothing store with the most brilliant marketing ploy ever. They sell overpriced clothing, true, but they're usually attractive and well made. I'm a fan of their more conservative clothing- namely, clothing without gigantic logos and/or offensive and sexual remarks. Even though I like their clothing, I somewhat doubt their marketing ethics. Has anyone else besides me ever noticed that all of the people that work in Abercrombie and Fitch are drop dead gorgeous? And if anyone has ever gone into their store in midtown (Manhattan), have you noticed the half naked men standing in the entrance? Their brand portrays a certain all-american coolness and independence. However, it's disappointing when I see 13 year olds wearing their clothes in too small sizes and with hair so straight and ugly it makes me want to puke. The brand is meant for 17-25 year olds, but that doesn't stop all the cool high school kids from buying it. Some people claim that Abercrombie and Fitch make their clothing too revealing and slutty, but keep in mind that it's actually NOT meant for your 11 year old daughter to wear. Abercrombie and Fitch actually owns another chain called "abercrombie" that is geared towards 10-16 year olds. I've been to both websites and I have noticed that abercrombie's clothes are less low cut, more affordable, and in general more suitable for the younger set.

Girl #1: "What does that Abercrombie and Fitch t-shirt say?"
Salesperson: "I believe it says... Innercourse record holder" (actual t-shirt from A&F, men's humor tees)

8👍 12👎