Kanye West Effect

The quality of elevating everything you touch to success and being the campass of cool

Yeah Matt has that Kanye West effect when it comes to clothes bro, everything he wears just becomes cool

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Kanye Effect

When one listens to Kanye West too much and develops a pleasure for saying outrageous or out-of-pocket things.

Don't listen to that dude, he has the Kanye Effect. He listened to Yeezus once and now he has no filter.