Because fuck that's why.
Batman: Why do we wear our underwear over our pants?
Superman: BFTW.
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btfw stand for Brian For The Win. This means the Brian can do anything, win anything, dominate anything, control anything, etc. Brian was winning before Charlie Sheen was even born.
Brian just won the Sims, and un-winnable game. BFTW
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BFTW is short for Belgian For The Win. It's made up of two parts: Belgian and FTW.
guy 1: OMG, how did you do that?!
guy2: By being BFTW, of course!