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the practice of taking the girlboss or gay out of something.
the deyassification of the green m&m happened when they took away her chanel 9 boots to make her more androgynous.
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Deyassification not only refers to taking the colour out of icons like barbie and the Wizard of Oz’s dorothy, it also refers to the disposability and eventual irrelevance of trendy characters like Barney the dinosaur.
According to Karolina Żebrowska on her YouTube channel, Barbie has undergone a drastic amount of Deyassification thanks to the ill conceived decisions of Mattel’s higher ups.