Elsabait

A work of fiction created specifically to become popular on YouTube Kids. These products are made to set a trend that ElsaGate channels follow.

These games rely on other artists to turn the games into worldwide sensations. Successful elsabaits become omnipresent for months before a new trend starts and the fandom settles down. Failed elsabaits don't catch on with kids or creators; withering away into obscurity.

Elsabaits are usually games in the Mascot Horror genre, but exceptions exist. These games vary heavily in quality, going from good to unplayable.

Poppy Playtime, Rainbow Friends, and Garten of Banban are currently some of the most popular elsabaits, but there are many more to come.

Alex: "Dude, have you played Crayon Cat's Playground? It is the most horrifying game that I have ever seen. The lore goes so deep".

Kyle: "Isn't that one of those elsabait games? My feed has been flooded with bad animations and YouTubers screaming at the top of their lungs over it".