watchbait

A form of clickbait, watchbait is where a person will use a catchy title to get you to watch their video. Commonly used by youtubers who have no life, and have videos that go to 10:05 (so they can extend the amount of ads, and generate more profit).

Browsing through YouTube. 'Mom buys kid fidget spinner for $1. You won't believe what happens!' . 'DO NOT DO THIS AT 3 AM!'. "Why is there so much watchbait today?!"

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Watchbait

When a news or entertainment show that gets you to watch the whole broadcast by baiting you with an inconsequential story they make sound important shown at the end.

This show is nothing but watchbait. You have to watch all the bullshit before they show what you're looking to watch.